Festi'neuch

The program always at hand

You are a festival-goer, how do you use the website? Answer: It depends!

The month, the day, even the time of day during the festival. Is this your first time or are you a regular at every edition? These are just a few of the countless questions that have shaped our work in structuring the information.

The goal was simple: clarity and simplicity! The access to all the headings can be done in 2 clicks maximum. A horizontal menu presenting the most relevant actions (depending on the moment), a full page menu presenting the whole tree structure and long pages allowing to discover the festival at your own pace. There is something for everyone!

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New visual identity

Festi'neuch had decided to refocus its partnerships with regional actors. Le Grand 8 had proposed a coherent approach based on the long term. From this union was born a brand new identity!

Communication centered around the festival-goer, new logo with an in-house typography, videos extending the spirit of the poster, bright and colorful colors, dancing typography.

All these elements have been taken up and mixed on the web with the objective of readability and accessibility to information, finding the right balance between form and content.

#So much

Historically, the "blog of" was not or hardly integrated to the website, its existence was not necessarily known by all festival-goers.

The first step was to integrate it in a coherent and relevant way to the new website. While we were at it, the Grand 8 and Talk to me team proposed a web magazine-like approach allowing to (re)-live the festival before, during (and after) the opening of the doors!

The talented team of editors then did the rest by animating with passion this brand new section of the website(festineuch.ch/tellement)

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