Yes We Farm is a Crowdfunding platform that promotes agricultural and food-related projects throughout Switzerland. Talk to me helped Yes We Farm redesign its website and graphic identity, to improve the experience of users, contributors and project initiators.
The website has been reorganized with the main objective of highlighting participatory financing projects. Thanks to a rethought user experience and a restructuring of information, the project pages highlight the intentions, progress and counterparts of each project, offering a more fluid path for both the user and the project owner.
Talk to me has created a warm, seed-focused interface. The interface design and visual universe have been rethought to offer users an intuitive experience. Illustrations and icons on the theme of plants and nature were designed to symbolize the progress of the various projects. Yes We Farm then adapted this graphic identity to numerous other media.
A Flash sales module with an order gateway has been integrated to complement the improved website. This Flash sales page aims to promote local products, whether they are partner products or products of Yes We Farm's participatory financing.
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Yes We Farm project managers and project owners create and modify their pages on the platform independently. To simplify the management of content and ongoing projects on the platform, and to offer greater flexibility and autonomy, we have improved the site's backend.
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Neuchâtel, Switzerland
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